Canadian organizations benefit when loyalty programs are designed around customer value and behavior, not only points accrual, because generic rewards can raise costs without changing churn risk.
Loyalty Programs & Customer Retention Online Course
Join our virtual, live instructor-led session and master Loyalty Programs & Customer Retention Training from anywhere in the world.
Upcoming Virtual Training Schedules
Join from anywhere in the world with our live instructor-led sessions
| Code | Start Date | End Date | Duration | Fee | |
|---|---|---|---|---|---|
| LPR-05 | Weekend (4 Weeks) | USD 850 | Reserve my seat → Register my team → | ||
| LPR-05 | Mon - Fri (5 Days) | USD 850 | Reserve my seat → Register my team → | ||
| LPR-05 | Weekend (4 Weeks) | USD 850 | Reserve my seat → Register my team → | ||
| LPR-05 | Mon - Fri (5 Days) | USD 850 | Reserve my seat → Register my team → | ||
| LPR-05 | Mon - Fri (5 Days) | USD 850 | Reserve my seat → Register my team → | ||
| LPR-05 | Weekend (4 Weeks) | USD 850 | Reserve my seat → Register my team → |
Here's What You'll Learn
Each module tackles real challenges you face in your role
Economics of Retention and CLV Foundations
Data Segmentation with RFM Analysis
Loyalty Program Architecture and Design
Behavioral Economics and Gamification
AI, Personalization, and Retention Tech
Financial Modeling and Liability Management
Omnichannel Integration and Service Recovery
Retention Content and Communication Strategy
Privacy, Ethics, and Data Governance
Strategy Synthesis and Executive Reporting
Market-specific guidance for Canada
A country-aware view of the pressures, proof points, and practical tools that shape how this course applies locally.
Tools and platforms relevant to this field
5Field-relevant examples that may be featured in training where they support the confirmed scope. Exact coverage depends on participant needs and delivery format.
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Salesforce Sales Cloud SalesforceUsed by commercial teams to track customer histories, segment accounts, and coordinate retention workflows across sales, service, and marketing.
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Salesforce Marketing Cloud SalesforceUsed to automate lifecycle messaging, triggered campaigns, and personalized retention journeys based on customer behavior.
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Adobe Experience Cloud AdobeUsed to unify customer data, personalize offers, and measure engagement across digital loyalty touchpoints.
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Microsoft Power BI MicrosoftUsed to build retention dashboards, monitor cohort performance, and report CLV, redemption, and churn trends to managers.
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SAS Customer Intelligence 360 SASUsed for customer analytics, segmentation, and campaign orchestration where teams need more advanced modeling and journey management.
Where this course runs
Loyalty Programs & Customer Retention Training is delivered in the cities below — pick the one that fits your schedule.























