Leadership, People, and Organizational Management United Arab Emirates

Effective Feedback and Performance Conversations Training Course

Across many organizations, the gap is not a lack of performance data, but a lack of timely, precise effective feedback and performance conversations that turn data into action. Managers still rely on vague check-ins, annual appraisal routines, or inconsistent coaching habits, while employee expectations, hybrid work, and AI-assisted performance platforms are changing how progress gets tracked and discussed. Effective feedback and performance conversations are the practical skills, models, and routines you use to prepare, deliver, and follow through on conversations that improve performance, address issues early, and reinforce growth. It enables professionals to structure performance conversations, apply models such as SBI and GROW, and document outcomes through feedback plans, coaching notes, and action trackers. This course is designed for line managers, team leaders, HR business partners, people managers, and learning and development specialists who need to handle performance discussions with clarity and confidence. You will build the habits and tools that make feedback specific, usable, and measurable, giving you a stronger basis for accountability and development across the team.

Duration
5 Days
Duration
Certificate
Certificate
Included
Delivery
Instructor-Led
Delivery
Level
Foundation To Intermediate
Level
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Training Options

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Live Online Training

Join from anywhere with interactive virtual sessions

Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850
Starts
Ends
Mon - Fri (5 Days)
USD 850

Classroom Training

In-person sessions at premier locations

Nairobi Kenya
Mon - Fri
5 Days
USD 1,600
Kigali Rwanda
Mon - Fri
5 Days
USD 1,900
Dubai United Arab Emirates (UAE)
Mon - Fri
5 Days
USD 4,100
Addis Ababa Ethiopia
Mon - Fri
5 Days
USD 2,400
Customized Content
Team Training
Flexible Dates

In-person training at our premier venues — pick a city and date that works for you.

Location Duration Fee Language
Nairobi, Kenya Mon - Fri (5 Days) USD 1,600 English See dates & reserve →
Kigali, Rwanda Mon - Fri (5 Days) USD 1,900 English See dates & reserve →
Dubai, United Arab Emirates (UAE) Mon - Fri (5 Days) USD 4,100 English See dates & reserve →
Addis Ababa, Ethiopia Mon - Fri (5 Days) USD 2,400 English See dates & reserve →
Abuja, Nigeria Mon - Fri (5 Days) USD 2,800 English See dates & reserve →
Zanzibar, Tanzania Mon - Fri (5 Days) USD 2,400 English See dates & reserve →
Mombasa, Kenya Mon - Fri (5 Days) USD 1,700 English See dates & reserve →
Cape Town, South Africa Mon - Fri (5 Days) USD 3,900 English See dates & reserve →
Johannesburg, South Africa Mon - Fri (5 Days) USD 3,500 English See dates & reserve →
Pretoria, South Africa Mon - Fri (5 Days) USD 3,300 English See dates & reserve →
Kampala, Uganda Mon - Fri (5 Days) USD 1,900 English See dates & reserve →
Lagos, Nigeria Mon - Fri (5 Days) USD 2,500 English See dates & reserve →
Arusha, Tanzania Mon - Fri (5 Days) USD 2,000 English See dates & reserve →
Dar es Salaam, Tanzania Mon - Fri (5 Days) USD 1,900 English See dates & reserve →
Kisumu, Kenya Mon - Fri (5 Days) USD 1,600 English See dates & reserve →
Naivasha, Kenya Mon - Fri (5 Days) USD 1,700 English See dates & reserve →
Accra, Ghana Mon - Fri (5 Days) USD 3,800 English See dates & reserve →
Cairo, Egypt Mon - Fri (5 Days) USD 4,500 English See dates & reserve →
Nakuru, Kenya Mon - Fri (5 Days) USD 1,600 English See dates & reserve →

Live, instructor-led sessions you can join from anywhere — pick the next start date below.

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Our instructor comes to your office — same curriculum and accredited certificate, with case studies built around the work your team actually does.

Team Training

Train your entire team together in a familiar environment for better collaboration

Fully Customized

Content tailored to your industry, tools, and specific business challenges

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Save on travel & accommodation costs when training multiple employees

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Choose dates that work best for your team's availability and projects

How It Works
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2
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About the Course

Organizations do not get better performance from intention alone. They get it when managers can demonstrate effective feedback and performance conversations with evidence, consistency, and a clear link to expectations. That means you need to work with practical tools such as the SBI model, GROW, performance scorecards, and appraisal templates, while staying aligned with goal-setting structures such as SMART objectives and OKRs. The capability set is concrete: preparing performance evidence, framing development conversations, recording action points, handling defensiveness, and tracking follow-up through documented coaching notes. If you are asked to show how you improve performance quality, this course gives you a repeatable way to do it.

This course turns scattered people-management habits into a structured conversation system. You will practice gathering evidence for a feedback conversation, using SBI to describe behavior clearly, applying GROW to coach development, building a performance improvement plan, mapping feedback to goals, and using a digital performance log to follow up consistently. You will also be introduced to calibration thinking, employee engagement signals, and the role of HR documentation in fair and defensible appraisal conversations. This course teaches you how to prepare, deliver, document, and follow through on performance conversations so you can improve accountability and development outcomes. In practice, you will draft conversation guides, role-play difficult discussions, and build follow-up action plans that you can use immediately at work.

Real pressure sits behind every performance conversation. You may need to manage remote team members, handle manager inconsistency, support a coaching culture, or respond to underperformance without damaging trust. The course is designed for professionals who must deliver effective feedback and performance conversations while balancing business targets, employee confidence, and the need for clear documentation. It also reflects modern working realities such as virtual meetings, asynchronous feedback tools, and digital performance records, all of which shape how feedback is delivered and retained.


Target Audience

This course is designed for professionals who need to handle performance conversations, appraisal discussions, and coaching moments with greater consistency and confidence.

  • Line Managers who prepare and deliver routine performance feedback
  • Team Leaders who coach performance and address execution gaps
  • HR Business Partners who support appraisal cycles and manager capability
  • People Managers who handle development plans and difficult conversations
  • L&D Specialists who build feedback capability across leadership cohorts
  • Department Heads who review performance patterns and team accountability
  • Project Managers who guide performance in cross-functional delivery teams
  • Talent Management Specialists who support development and succession discussions
  • Employee Relations Officers who help document sensitive performance cases
  • Operations Supervisors who monitor standards and reinforce corrective feedback

Course Objectives

This course equips you to plan, execute, and measure effective feedback and performance conversations initiatives that improve clarity, strengthen accountability, and support fair development decisions.

  • Assess current feedback practice using an SBI conversation review and performance evidence checklist.
  • Apply the GROW model to structure coaching-focused performance conversations around clear outcomes.
  • Design performance feedback notes, appraisal summaries, and follow-up action plans for your team.
  • Build a feedback calendar aligned with SMART goals, OKRs, and review checkpoints.
  • Calculate performance conversation frequency and follow-up completion using a digital tracker.
  • Evaluate appraisal quality against fair process principles and documented HR guidelines.
  • Navigate defensiveness, emotional reactions, and employee relations concerns during sensitive conversations.
  • Synthesize feedback outcomes into concise coaching records and leadership-ready performance updates.

Requirements & Prerequisites

No formal prerequisites are required. The course is suitable if you already supervise people, support managers, or contribute to performance processes and want a more structured approach to feedback, coaching, and appraisal conversations. For the best learning experience, bring a current or recent performance conversation challenge, a sample appraisal form, or a goal-setting template from your workplace so you can apply the exercises directly to your own context.


Professional and Organizational Impact

When you lead effective feedback and performance conversations with credible data and practical strategies, you become a trusted driver of accountability and development.

  • Build confidence in delivering clear SBI-based performance feedback.
  • Gain sharper judgment for coaching, correction, and recognition conversations.
  • Strengthen your ability to handle defensiveness with structured dialogue.
  • Enhance your use of feedback notes, trackers, and appraisal templates.
  • Develop credibility with managers through consistent, evidence-based conversations.
  • Position yourself as a reliable partner in performance improvement plans.
  • Expand your value across talent reviews, coaching, and appraisal cycles.

Organizations that embed effective feedback and performance conversations into daily management reduce costs, mitigate risks, and build lasting competitive advantage.

  • Reduce avoidable performance decline through earlier intervention.
  • Improve appraisal consistency across teams and reporting lines.
  • Lower employee relations risk through better documentation and fairness.
  • Strengthen succession readiness through clearer development conversations.
  • Increase manager effectiveness with repeatable feedback routines.
  • Improve retention by addressing growth needs and recognition gaps.
  • Support better alignment between goals, behavior, and business targets.
  • Enhance leadership credibility through transparent performance communication.

Training Methodology

This is a practical, outcome-driven course designed to turn effective feedback and performance conversations aspiration into measurable action and credible reporting.

Methodology includes:

  • Hands-on scoring exercise using an SBI feedback quality checklist and conversation log.
  • Scenario simulation for a remote performance review with missed deadlines and low engagement.
  • Diagnostic review using a performance appraisal template, SMART goals, and HR evidence record.
  • Stakeholder mapping exercise for manager, employee, HR, and line leadership reporting chains.
  • Case study analysis from financial services, healthcare, technology, and manufacturing performance settings.
  • Group workshop producing a performance improvement plan and coaching follow-up schedule.
  • Reflection exercise comparing current feedback habits against documented appraisal and coaching benchmarks.

Upcoming Sessions

Next available dates worldwide

Virtual

(Zoom) Training
USD 850
6th Jul-10th Jul 2026

Nairobi

Kenya
USD 1,600
29th Jun-3rd Jul 2026

Kigali

Rwanda
USD 1,900
22nd Jun-26th Jun 2026

Dubai

United Arab Emirates (UAE)
USD 4,100
22nd Jun-26th Jun 2026

Addis Ababa

Ethiopia
USD 2,500
29th Jun-3rd Jul 2026

Zanzibar

Tanzania
USD 2,400
27th Jul-31st Jul 2026

Abuja

Nigeria
USD 2,800
27th Jul-31st Jul 2026

Mombasa

Kenya
USD 1,700
20th Jul-24th Jul 2026

Cape Town

South Africa
USD 3,900
29th Jun-3rd Jul 2026

Johannesburg

South Africa
USD 3,500
22nd Jun-26th Jun 2026

Pretoria

South Africa
USD 3,300
29th Jun-3rd Jul 2026

Kampala

Uganda
USD 1,900
27th Jul-31st Jul 2026

Lagos

Nigeria
USD 2,500
22nd Jun-26th Jun 2026

Certification

Recognized credentials that advance your career

Participants who complete the Effective Feedback and Performance Conversations Training Program earn a Trainingcred Certificate of Achievement, demonstrating professional competence and alignment with global standards in learning and development.

NITA Accredited

Accredited by the National Industrial Training Authority, ensuring programs meet nationally recognized standards of quality and relevance.

CPD Certified

Recognized by the CPD Certification Service, ensuring every program meets internationally benchmarked standards of professional excellence.

Why this course earns its place on your CV

Accredited training, practitioner trainers, and peers on the same career track — the three things real expertise is built on.

Skills Relevance

  • Master crucial feedback techniques that elevate team performance and morale.
  • Transform your communication skills to lead more effectively in any workplace scenario.
  • Learn to resolve conflicts with confidence, ensuring smoother team dynamics.

Expert Delivery

  • Taught by industry leaders with over 20 years of HR expertise.
  • Interactive sessions that ensure real-world application of every concept learned.
  • Receive personalized coaching feedback to refine your conversation strategies.

Career Advancement

  • Equip yourself with top-tier negotiation and leadership skills for senior roles.
  • Certification in feedback mastery boosts your resume and LinkedIn profile.
  • Immediate applicability ensures you stand out in your next performance review.

Industry Tools and Platforms Featured in this Training

The platforms and vendors United Arab Emirates teams are running today — taught against real configurations, not generic vendor demos.

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  • Oracle Fusion Cloud HCM Oracle Corporation
    Many UAE organisations use Oracle Fusion Cloud HCM to centralise performance management, capture goals and KPIs, and document feedback and appraisal conversations in a consistent way across distributed and hybrid teams.
  • SAP SuccessFactors SAP SE
    SAP SuccessFactors is used in UAE companies to manage continuous performance management, set objectives, and structure regular check-ins so feedback and coaching notes are recorded and can be tracked over time.
  • Workday Human Capital Management Workday, Inc.
    Workday HCM supports UAE-based multinationals by integrating performance reviews, feedback requests, and development plans in one system, helping managers run more structured performance conversations.
  • Zoho People Zoho Corporation
    Zoho People, which has a regional presence in the UAE, is used by small and mid-sized organisations to handle performance appraisals, 360-degree feedback, and to document action plans from feedback discussions.
  • Bayzat Bayzat
    Bayzat, a UAE-based HR platform, is used by local businesses to streamline HR processes including performance reviews and feedback workflows, giving managers a simple way to track conversations and follow-up actions.

Real Results from Real Professionals

Thousands of professionals have transformed their careers through our training programs. Now, it's your turn.

AE Built for United Arab Emirates

How this course applies where you work

Local laws, real case studies, and data-points that make the curriculum land — not generic global theory.

The Regulations and Standards You’re Accountable To

Regulators, laws, and frameworks governing this discipline in United Arab Emirates — and exactly how the curriculum maps to each one.

3

Regulators

  • MOHRE MOHRE regulates employment relationships, including contracts, working conditions, and termination, which are closely connected to how performance issues, warnings, and documentation arising from feedback and performance conversations must be handled.
  • DIFC Authority For firms operating in the DIFC, the authority oversees the application of the DIFC Employment Law, which sets out requirements on notice, termination, and treatment of employees that need to be considered when managing poor performance and related conversations.
  • ADGM ADGM regulates employment within its jurisdiction under its own employment regulations, which influence how employers document and address performance, manage grievances, and conduct fair performance‑related discussions.

Frameworks the course aligns with

  • 01 Federal Decree-Law No. 33 of 2021 on the Regulation of Labour Relations · 2021
  • 02 DIFC Employment Law No. 2 of 2019 · 2019
  • 03 ADGM Employment Regulations 2019 · 2019

Business Results You Can Expect

How participants put this to work the week after training — and the measurable return their organisation can plan for.

How participants apply this

In the UAE, participants apply this course by using structured feedback models like SBI and GROW in their one‑to‑ones, mid‑year reviews, and project debriefs, especially in multicultural and multilingual teams. Managers prepare more clearly for performance discussions, link feedback to specific behaviours and business results, and document agreed actions in their HR platforms. HR business partners use the techniques to coach line managers on handling difficult conversations and to standardise how performance expectations are communicated. In hybrid environments, leaders also adapt these skills to video calls and digital channels to ensure remote staff receive timely, actionable feedback.

Expected ROI

Within 6–12 months, organisations can expect more consistent performance conversations, with clearer expectations and follow‑up, reducing surprises at annual reviews and improving perceived fairness. Better quality feedback typically supports quicker course‑correction on underperformance and more targeted development plans, which can improve productivity and reduce avoidable turnover. HR teams see fewer escalations from poorly handled conversations and more complete performance documentation, strengthening the basis for rewards, promotions, and corrective action. Over time, these habits contribute to a stronger feedback culture, where issues are addressed earlier and high performance is recognised more specifically.

Frequently Asked Questions

Got questions? We've gathered the answers to common queries to help you feel confident and informed.

Use a structured model such as SBI to focus on observable behaviour and impact rather than on the person, and balance reinforcing and redirecting feedback. Frame feedback around shared goals, respect cultural norms around face‑saving, and when needed, choose private settings and neutral, specific language so conversations remain constructive rather than confrontational.

The course focuses on how you prepare, run, and follow through on conversations, not on a specific tool. You can apply the same models and question frameworks when you set goals, complete reviews, or log coaching notes in systems like Oracle, SAP, Workday, Zoho People, or Bayzat, so the quality of what you capture improves without changing your underlying process.

You can still apply the techniques by introducing more structured check‑ins within your own team, even if the formal cycle is annual. Use brief, focused conversations during the year to clarify expectations, review progress against goals, and adjust plans, then use the annual appraisal to consolidate a year of well‑documented feedback rather than a one‑off discussion.

Effective feedback and performance conversations help you document expectations, support provided, and specific behaviour changes requested, which aligns with most company policies and legal requirements. Work closely with HR, follow your organisation’s procedures, and use clear, factual language in conversations and written records so any formal steps are based on a fair, transparent process.

Yes, the same structures work for recognising and stretching high performers by making positive feedback specific and linking it to future opportunities or development goals. This strengthens engagement and retention while ensuring that performance conversations are not only about problems but also about growth and career progression.

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