Virtual Training Crisis, Disaster Resilience, and Risk Management

Media Relations during Crises Online Course

Join our virtual, live instructor-led session and master Media Relations during Crises Training from anywhere in the world.

5 Days Duration
Live Online Delivery
7 Dates Available
Certificate Included
Master Media Relations during Crises Training to mitigate reputational damage, meet stakeholder expectations, and drive effective communication strategies.

Upcoming Virtual Training Schedules

Join from anywhere in the world with our live instructor-led sessions

Code Start Date End Date Duration Fee
MRC-01 Weekend (4 Weeks) USD 850 Reserve my seat → Register my team →
MRC-01 Mon - Fri (5 Days) USD 850 Reserve my seat → Register my team →
MRC-01 Mon - Fri (5 Days) USD 850 Reserve my seat → Register my team →
MRC-01 Weekend (4 Weeks) USD 850 Reserve my seat → Register my team →
MRC-01 Weekend (4 Weeks) USD 850 Reserve my seat → Register my team →
MRC-01 Mon - Fri (5 Days) USD 850 Reserve my seat → Register my team →
MRC-01 Weekend (4 Weeks) USD 850 Reserve my seat → Register my team →
Training Date
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4 Weeks
USD 850
MRC-01
Training Date
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5 Days
USD 850
MRC-01
Training Date
to
5 Days
USD 850
MRC-01
Training Date
to
4 Weeks
USD 850
MRC-01
Training Date
to
4 Weeks
USD 850
MRC-01
Training Date
to
5 Days
USD 850
MRC-01
Training Date
to
4 Weeks
USD 850
MRC-01

Here's What You'll Learn

Each module tackles real challenges you face in your role

1

Understanding Crisis Media Relations

2

Measuring Media Impact

3

Crafting Crisis Communication Strategies

4

Optimizing Media Interactions

5

Managing Internal Communications

6

Supporting Digital Crisis Communication

7

Engaging Stakeholders Effectively

8

Legal Considerations and Compliance

9

Crisis Communication Standards & Future Trends

10

Developing a Crisis Communication Roadmap

Market-specific guidance for Brazil

A country-aware view of the pressures, proof points, and practical tools that shape how this course applies locally.

Why this course matters in Brazil

Strategic context for the risks, opportunities, and capability gaps this training addresses locally.

Brazilian organizations need strong media relations in crises because reputational damage can spread quickly across traditional newsrooms, social platforms, regulators, and customers at the same time. This course is especially relevant for communications, legal, risk, investor relations, HR, and executive teams that must align on one approved narrative under pressure. It helps leaders decide when to speak, what to disclose, who should speak, and how to keep messaging consistent while protecting operational continuity and trust.

One-message discipline

Brazilian crisis teams benefit from pre-approved messaging trees because inconsistent statements from executives, customer-facing teams, and social media managers can escalate scrutiny and undermine credibility.

Stakeholder breadth

In Brazil, crisis communication often has to satisfy media, employees, customers, regulators, and sometimes investors at once, so training should emphasize stakeholder prioritisation and spokesperson control.

Speed under public scrutiny

The local media environment makes first-response timing critical; teams need rapid approval workflows, holding statements, and escalation rules before an incident becomes a reputational event.

This training is timely in Brazil because organizations face fast-moving public scrutiny across digital channels, where delayed or conflicting responses can worsen reputational and operational risk. It is also relevant for sectors that are highly visible to regulators, consumers, and the press, where a poorly handled incident can quickly become a governance issue.

Tools and platforms relevant to this field

3

Field-relevant examples that may be featured in training where they support the confirmed scope. Exact coverage depends on participant needs and delivery format.

  • Meltwater Meltwater
    Used for media monitoring and alerting so communications teams can track coverage, spot narrative shifts, and respond before misinformation spreads.
  • Hootsuite Hootsuite
    Used to coordinate social publishing and crisis messaging across channels when teams need tightly controlled, time-sensitive updates.
  • Cision Cision
    Used for press list management and newsroom outreach when crisis teams need to reach journalists and shape accurate coverage quickly.

Real Results from Real Professionals

Thousands of professionals have transformed their careers through our training programs. Now, it's your turn.

Trusted by 100+ organizations across 40+ countries

Premier Bank
Amnesty International
UNDT SACCO
UNFPA
USAID
AMREF Health Africa
KENTRADE
CPF
UFIA
UNICEF
Central Bank of Kenya
UNDP
GIZ
Premier Bank
Amnesty International
UNDT SACCO
UNFPA
USAID
AMREF Health Africa
KENTRADE
CPF
UFIA
UNICEF
Central Bank of Kenya
UNDP
GIZ
Barbours
Bank of Rwanda
RFA
Dahabshil Bank
Dorcas Aid
Finn Church Aid
KCB Foundation
Ministry of Education Saudi Arabia
NSSF Uganda
RBA
Reserve Bank of Malawi
WASREB Kenya
Virginia Commonwealth University
Barbours
Bank of Rwanda
RFA
Dahabshil Bank
Dorcas Aid
Finn Church Aid
KCB Foundation
Ministry of Education Saudi Arabia
NSSF Uganda
RBA
Reserve Bank of Malawi
WASREB Kenya
Virginia Commonwealth University